I led the redesign of New
Harvest’s website while working at Tennis Design. New Harvest is a
non-profit accelerating breakthroughs in cellular agriculture (‘animal products
made without animals’), and they approached Tennis to update their branding to
reflect an inviting, slightly sci-fi chic.
It was important that we build the site on top of NationBuilder, their existing
content management system. I worked closely with the team to develop layouts that
would present the organization as it wanted to appear, and work well for the
writing and resources they wanted to feature.
Symon Oliver creative directed, Nick Counter illustrated, and Bohdan Anderson handled
the back-end development. Isha Datar led on the New Harvest side.